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You are here: Home » News » Keepy Uppy Challenge

The Fair Traders Co-operative's Keepy Uppy Challenge

Fairtrade Fortnight 2012 logo

How long can you keep up a Fairtrade football? Help Fairtrade football stitchers in Pakistan and have fun at the same time by stepping up to The Fair Traders Co-operative's Fairtrade Keepy Uppy Challenge during Fairtrade Fortnight (27 February-11 March).

The West Yorkshire-based co-operative is asking people to buy a Fairtrade football and send in photos of themselves with the distinctive, spotty balls in unusual and fun places.

This year's Fairtrade Fortnight has the theme 'taking a step for Fairtrade'. Buying a Fairtrade Fun Football allows workers in Pakistan to work at the local stitching centre close to home and support their families. Stitching wages are low, and only Fairtrade buyers pay enough to enable workers to provide all the basic necessities for their families. The community has established a health care scheme made possible by the Fairtrade premium that is paid on every Fairtrade ball made.

There will also be a Table Football Challenge at The Fair Traders Co-operative on Saturday 10 March. Local MP (and member of The Fair Traders Co-operative) Jason McCartney will take on table football challengers in the co-operative's Holmfirth shop.The Fair Traders Co-operative's Keepy Uppy Challenge

Find out more about how to buy a Fairtrade football and take part in the Keepy Uppy Challenge at